Although New Grain™ is not yet commercially available, we have begun in-house testing on small products and are engaged in exciting collaborations.
First up: a partnership with BEEN London, where we developed a stunning snakeskin texture using our signature New Grain™ formulation and crafted it into BEEN’s bestselling Millais bag. This is the first of a future collection, so keep your eyes peeled for more!
The versatility of our material means we’re not just preventing the sale of animal skins (e.g. cows, pigs, goats) from bolstering the profits of factory farms—we’re also protecting exotic animals too whose skins have been highly prized in luxury fashion (e.g. snakes, ostriches, crocodiles, kangaroos).